Avel’s incredible story, supported by April
Avel’s journey into Real Estate was both compelling and professionally rewarding. His brand focused on integrating personal anecdotes with an incredible portfolio, allowing the narrative to guide his voice and the content April made with him.
Brand Focus
April found a balance between personal background and our partner’s brand as an agent.
Avel’s brand differentiated with social video
April videographers developed storyboards to make sure the content produced was consistent with both his personal narrative and professional capabilities. The result: a shareable, high quality, personalized video portfolio his clients love.
Avel’s Content Objective
Capture both his professionalism and importantly his fun personality.
Social Visibility with an April Creator
April matched Avel with our creator, Elizabeth, because their brands and target audiences aligned, and we saw a lot of potential in her ability to capture what Avel wanted to convey while generating high impact exposure for his agent brand and portfolio.
Marketing Deliverables
Direct all traffic to Avel’s agent profile.
Customized Content Dashboard for Avel
Hear about Avel’s experience with April in this video.
Avel’s experience with April
Once we created video content for Avel’s profile, we published them to social platforms and his April dashboard to make it easy for him to share with prospective clients.